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Why Productizing Your Knowledge Matters

Do you have valuable knowledge but struggle to turn it into a product that actually sells? Productize Your Knowledge by Kieran Drew teaches you how to build digital products your audience will love, without wasting time on trial and error. This self-paced course shows you how to disconnect your time from results, so you can earn while scaling your impact.

What You’ll Get from This Course

• A 4-module, self-paced program with step-by-step guidance

• Clear, concise lessons in video or written format

• Practical strategies derived from hundreds of hours of testing

• Over-the-shoulder walkthroughs of real product builds

Module 1: Plan Your Unique Product Concept

Build a clear, compelling product plan faster than it takes to make dinner. You’ll know exactly what to build, who it’s for, and why it will sell. Key takeaways:

• Decide on your product idea and audience within the first 5 lessons

• Avoid the #1 positioning mistake that makes products invisible

• Use the PRICE Protocol to confidently price your product

• Milestone Method: design a curriculum that practically sells itself

• Learn the Contrast Technique to stand out in crowded markets

Module 2: Prove Your Product

Validate your idea before you build it and turn early feedback into proof for your final product. What you’ll learn:

• Find clients even with a small audience using the Pyramid Outreach Approach

• Pitch confidently with the Clarity Offer Blueprint

• Identify red flags before accepting money to avoid nightmare clients

• Use a Test Run to delight clients and gather early feedback

• Turn live sessions into quality lessons with AI

Module 3: Prepare Your Product

Take your ideas from rough to polished and create a product that positions you as a trusted expert. Key concepts include:

• Turn recorded calls into polished lessons using AI prompts

• Use the Spaceship Strategy to prevent slow starts and incomplete courses

• Write addictive lessons that keep students engaged and returning

• Boost completion rates and skyrocket your reputation

• Collect raving reviews before students even finish the product

Module 4: Present Your Product

Create a final product that positions you as premium in your niche and attracts loyal customers. Highlights:

• Use the Quality Product Checklist to avoid commodity-level products

• Build a professional-looking home studio on a budget

• Create video and written content so good that customers sell it for you

• Film with confidence using the Quality Recording Protocol

• Collect testimonials efficiently to boost credibility and sales

• Simple editing tricks to make your videos look professional without experience

Who This Course is For

• Entrepreneurs and creators ready to launch digital products

• Professionals wanting to monetize their expertise

• Coaches and educators aiming to scale their impact

• Anyone seeking a practical, step-by-step system to create, validate, and sell a product

Why You’ll Love This Course

• Learn practical methods with no fluff or generic theory

• Watch over Kieran’s shoulder as he builds real products

• Save time and avoid mistakes with proven frameworks

• Create products that engage students, generate revenue, and grow your brand

Take Action Today

Stop struggling to figure out what to build and how to sell it. Productize Your Knowledge by Kieran Drew gives you the tools, strategies, and confidence to turn your expertise into a high-quality, profitable digital product—without wasting months of trial and error.