The $65.5 Million Secret – Build a Business Worth Selling (Even If You Never Do) By John Ratliff and Joe Polish – Instant Download!
Discover The $65.5 Million Secret
Unlock the hidden strategies behind building a business worth selling with John Ratliff and Joe Polish — two industry veterans who have mastered the art of scaling and selling companies for extraordinary value.
This 3.01 GB premium course, priced at $481.6, reveals how to turn your business into a powerful, sellable asset — even if you never plan to sell it.
Through this masterclass, you’ll uncover the 4 Drivers of Value, discover how acquirers think, and learn how to prepare for your “Wealth Creation Event” — the ultimate milestone for every entrepreneur.
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Your Journey Begins Here
This course starts with a simple but transformative idea: build your company as if you’ll sell it tomorrow — even if you never do.
By following the Landlord Method of business optimization, you’ll develop the discipline, systems, and structure that make your business both scalable and desirable.
From financial frameworks to mindset shifts, this program will teach you how to run a company that’s efficient, profitable, and ready for any opportunity.
Why Choose This Course
Most entrepreneurs focus on day-to-day operations — but few prepare for the Wealth Creation Event that defines their success.
In The $65.5 Million Secret, John Ratliff shares how he sold his company for 14x EBITDA, while the industry average was only 3–4x. He reveals the mindset, preparation, and strategic steps that allowed him to create value far beyond cash flow.
This is not theory. It’s a real, proven framework developed through 24 company acquisitions and decades of experience.
What You’ll Master
Inside this Complete Business Exit Mastercourse, you’ll learn:
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Why You Should Set Your Company Up to Sell — even if you never plan to.
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The 4 Drivers of Value that make your business a desirable asset.
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How Acquirers Think — and what they really look for in a deal.
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EBITDA & Multiples — how to calculate, grow, and leverage them for maximum sale value.
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The Rembrandt in the Attic Method — finding hidden assets that increase valuation.
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Financial vs Strategic Sales — and how to identify untapped strategic value.
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The Right Time to Exit — how to prepare early for the perfect deal.
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Legal & Deal Structure Secrets — how to choose the right lawyer and negotiate like a pro.
Every lesson provides actionable insights to make your business more valuable, scalable, and investor-ready.
What You’ll Gain from This Course
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A step-by-step roadmap to maximize your company’s worth.
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Tools to identify hidden strategic assets in your business.
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Confidence to approach investors or acquirers strategically.
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The ability to run a company that generates value beyond cash flow.
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Freedom to build wealth while retaining control over your exit timeline.
Even if you never sell your company, the principles you learn here will completely transform the way you build, grow, and manage your business.
Who Should Enroll
This course is designed for:
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Entrepreneurs and founders preparing for long-term growth or acquisition.
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CEOs and business owners who want to build higher-value companies.
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Investors and advisors helping clients prepare for exits.
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Leaders who want to run efficient, scalable organizations that attract buyers.
If you own a business — or plan to — this program gives you the clarity, structure, and mindset to think like a world-class entrepreneur.
Learn from the Best — John Ratliff & Joe Polish
John Ratliff, founder of multiple multimillion-dollar companies, and Joe Polish, globally known entrepreneur and GeniusX mentor, combine their expertise to teach real-world principles for business success.
Together, they break down how to create strategic value, identify your company’s hidden “Rembrandts,” and engineer exits that multiply valuation far beyond industry standards.
Their insights come from decades of experience, real negotiations, and proven results.
Build a Business Worth Selling — Starting Today
With The $65.5 Million Secret – Build a Business Worth Selling, you’ll gain insider knowledge that transforms your entire approach to entrepreneurship.
Learn how to make your company attractive to acquirers, discover what truly drives valuation, and prepare yourself for the most rewarding moment in your business journey — your Wealth Creation Event.
Get lifetime access to 3.01 GB of premium content for $481.6, and start building a company that’s not just successful — but truly valuable.
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